Fieldmarketing – Fieldmarketing
WEBAbout Field Marketing (FM) Field marketing is the single most important part of a brand’s sales and marketing investment. Field marketing is a strategy that deploys teams of sales and marketing professionals supporting your brand to make sure you gain the greatest possible presence and can leverage and negotiate competitive advantage directly ...
News – Fieldmarketing
WEBSep 12, 2024 · Easter egg sales slide says Reapp report. Posted March 27, 2024 by Frank Wainwright. Sales fall by 12% Y-O-Y, retail data experts Reapp reveal Easter egg sales have plummeted by 12%*, as inflation and HFSS legislation melts confectionery performance across four major British supermarkets, new data demonstrates.
FMBE Magazine - Fieldmarketing
WEB1. It typically deploys brand ambassadors into a real life environment. 2. It often delivers highly accountable results for FMCG and consumer durable brands. 3. It is often reliant on co-ordination with Field Marketers to help make sure that the live promotion translates to sales in stores. 4. Brand owners often co-ordinate and budget their ...
Articles and Features – Fieldmarketing
WEBContact Us. Field Marketing and Brand Experience Magazine and Awards. Frank Publishing Ltd. PO Box 4059. CHIPPENHAM. SN15 9HX Telephone :01249 465521 Email: [email protected]
Blog – Fieldmarketing
WEBPosted July 2, 2024 by Frank Wainwright. With the 2024 UEFA European Football Championship underway and the Paris Olympics coming in August, this summer is shaping up to be a true Summer of Sport. According to Mintel’s UK Sporting Events Market Report, 63% of UK Brits are expected to follow one or more sports during 2024.
Reg&Co sign Tavo Pets as official partner to Crufts 2025
WEB1 day ago · Posted September 18, 2024 by Frank Wainwright. Sponsorship and brand partnership agency Reg&Co has announced the signing of Tavo Pets as an official partner to the Kennel Club’s flagship event – Crufts 2025. Tavo has created the first premium pet protection car seat system. Side impact and crash-test-certified to …
We Are Collider helps Urban Decay launch Face Bond
WEB1 day ago · L’Oreal-owned cosmetics brand Urban Decay has tasked We Are Collider – the agency specialising in live, virtual and digital experiences for brands including Red Bull, Riot Games and Waitrose – with devising a campaign that creates fanfare around the UK launch of the brand’s celebrated foundation product, Face Bond.
MCI announces senior hires – Fieldmarketing
WEB1 day ago · Posted September 18, 2024 by Frank Wainwright. MCI UK, the creative events and marketing agency, has announced the addition of three senior hires to its award-winning team. These strategic appointments are set to bolster MCI UK’s capabilities in business development, operations, and engagement, driving growth and delivering exceptional value ...
Steve Madden is gamified in style by Imagination
WEB1 day ago · Martin van Bentem, PR & Communications Manager, Steve Madden Europe said: “Last week, Imagination hosted our vibrant and creative Steve Madden event that captivated wholesale/retail partners, media, stylists, fashion enthusiasts and influencers from all of Europe. The event showcased the latest …
REL Field Marketing – Fieldmarketing
WEBREL is an award-winning field marketing agency working with branded manufacturers and retailers across multiple channels, specialising in FMCG and Technology. We support our customers through the entire shopper journey, focusing on engagement, environment, experience measurement and analytics. We build custom solutions across these areas for ...