CEOs of beverage companies producing non-alcoholic beers say buying trends point toward moderation in Americans' drinking ...

By Rishika Sadam, Nandan Mandayam and Indranil Sarkar HYDERABAD/BENGALURU (Reuters) -Heineken-owned United Breweries on ...

Happy Friday and happy new year MARKETING-INTERACTIVE readers, and welcome back to the weekly roundup. 2024 might have ended ...

Reasons Needed” is built around company research indicating Gen Z consumers face the most stigma for choosing a nonalcoholic ...

Alcohol companies like Heineken, Constellation Brands, and AB InBev have been preparing for a customer culture shift toward ...

UBL highlighted the unviable nature of its operations due to stagnant base prices for its products over the past two years.

Heineken®'s latest campaign '0.0 Reasons Needed' has been designed to tackle the stigmas around social acceptance of choosing ...

Dutch brewing company Heineken has launched a global campaign designed to tackle the stigmas around social acceptance of choosing non-alcoholic beverages.

Wednesday's unusual move by India's biggest beer company sparked a fall of 7% in its shares at a time when the industry faces ...

Rema’s "Homecoming" tour was a whirlwind of energy, music, and unforgettable moments, but it was in Lagos, the grand finale, ...

Ralph Ostertag, director of digital and technology for Asia Pacific at Heineken, based in Singapore, recently sat with Shirin Robert, editor of CIO Asean, to discuss his team’s roadmap for 2025, and ...

United Breweries Limited (UBL) announced on Wednesday (January 8, 2024) that it has decided to halt beer supplies to the ...