The rise and fall of the Joe Camel cartoon is a lesson in disastrous advertising. As a marketing ploy, Joe was allegedly ...
SEATTLE (AP) — For the second time in two months, a court said Monday that an advertisement RJ Reynolds placed in Rolling Stone magazine broke the tobacco industry’s 1998 settlement with the states by ...
The tobacco giant forced to retire Joe Camel from its ad campaigns is coming under fire in Hawaii for using an island's name and the image of a hula girl to promote a new line of cigarettes. Outrage ...
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