Learn the key differences between the Consumer Confidence Index and the Michigan Consumer Sentiment Index to understand their ...

As the Trump administration’s tariff policies take shape in early 2025, an undercurrent of caution is flowing through American consumer behavior. Economic analysts are observing measurable shifts in ...

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting ...

Studies show that flexing one’s muscles may help fight off—or possibly cause—wasteful impulse purchases, and other weird money findings. Here’s a roundup of some recent quirky research findings: For a ...

There's a puzzling split between how consumers overall feel about the economy and how they're acting, how much they are spending overall. Normally spending and feelings go together. Not right now.

Retail has always been shaped by consumer behaviour, but the pace of change in recent years has accelerated dramatically.