Florida had a record-breaking number of people visit the state last year while simultaneously experiencing a decrease in visitors from Canada, according to the latest estimates ...

The governor's office estimates that out of the 143.3 million visitors to the state in 2025, 91.5 percent accounted for ...

2026 will mark a turning point for the Sunshine State. Florida is not just doing tourism recovery, but it is also positioning itself as the international hub of the Experience Economy. Since the ...

Florida attracted a record 143.3 million visitors last year, up 0.2% from 2024, Gov. Ron DeSantis’ office has announced.

St. Augustine, the Nation’s Oldest City, is a captivating destination filled with rich history, stunning architecture, and fantastic dining experiences. Whether you have one day or four, this guide ...

Florida’s tourism industry generated a record-breaking $133.6 billion in economic impact in 2024, according to a study by Visit Florida. Out-of-state visitors spent $134.9 billion last year, marking a ...

From one tip of Florida to the other, the coast is studded with historic lighthouses located in spectacular sites.

Visit Florida, the state’s tourism-marketing agency, posted numbers online late Monday that estimated Florida had 33.717 million visitors from April 1 through June 30, bringing the total for the first ...

Florida posted a slight increase in tourism during the third quarter of 2025 from a year earlier, even as Canadians continued to back off on travel to the U.S. Visit Florida estimated 34.339 million ...

When people think of Florida’s oldest, most enduring tourist attractions, they usually jump straight to theme parks—and maybe even Walt Disney World. But one of the state’s longest-running attractions ...