One of the most exciting things you can view actually happens before parade day. Those beloved, signature balloons will be prepared for flight on Wednesday, Nov. 27, from noon to 6 p.m., on the Upper West Side, outside the Museum of Natural History, between West 77th and West 81st streets.

The giant balloons may be flying at the Macy’s Thanksgiving Day Parade, but the stars will be on street. Organizers revealed Thursday that actor-singer Jennifer Hudson, dance music icon Kylie Minogue and Broadway and “Pose” star Billy Porter will all perform,

The Macy’s Thanksgiving Day Parade has added some of the world’s biggest music and entertainment stars to the lineup, including Jennifer Hudson, Kylie Minogue, and Billy Porter. Cynthia Erivo and Cole Escola are also set to appear.

The Macy's Thanksgiving Day Parade, a century-old tradition, takes place on Thursday, November 28 at 8:30 a.m. and promises to be the biggest yet.

It takes 18 months, over 5,000 volunteers, 22 floats, 17 giant balloons, 700+ clowns, and thousands of hours to bring Macy’s Thanksgiving Parade magic to 2.5 miles of fans.

There are relatively few things in American life that are as beloved today as they were a nearly century ago – but the Macy’s Thanksgiving Day Parade is one tradition that shows no sign of waning popularity.

The giant balloons may be flying at the Macy’s Thanksgiving Day Parade, but the stars will be on street. Organizers revealed Thursday that actor-singer Jennifer Hudson, dance music icon Kylie Minogue and Broadway and “Pose” star Billy Porter will all perform,

Jennifer Hudson, Kylie Minogue and Billy Porter are set to perform at the 98th Macy's Thanksgiving Day Parade, NBC announced.