Snapchat and Mindscope today unveil Reset Velocity™, a new proprietary behavioural research model designed to measure how far and how fast audiences are ...
In this episode of "A Coffee With...", ExchangeWire's John Still is joined by Lea Karam, founder and CEO of Mindscope, to discuss how behavioural insights can be used across the modern advertising ...
The first thing that came to mind when I saw Mindscope for iOS was Literature and Latte’s Scapple for macOS. Both apps are designed to get text onto a screen in a way that is easily manipulated and ...
Lea Karam, founder and CEO of Mindscope, led a MIPJunior panel conversation with the BBC’s Patricia Hidalgo, pocket.watch’s Chris M. Williams and Animaj’s Greg Dray on the best strategies for ...
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