Roblox bid for ad riches collides with wary sponsors, developers

Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds ...
Hosted on MSN

Roblox still earns very little from ads despite 150 million daily users

Roblox has been trying to turn its giant audience into real ad money since it went public in 2021, but the effort keeps dragging. The platform pulls in 150 million users who spend two hours a day ...
Seeking Alpha

Roblox: Major Ads Catalyst

Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...
adexchanger

Roblox Says Ads Will Not Have A Notable Impact On Its Business This Year

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...
AOL

Roblox to Sell Video Ads Targeting Users 13 and Up Following Trial Testing With Walmart, Warner Bros. Pictures

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...
adexchanger

Brands No Longer Need To Build A Roblox Experience To Advertise On Its Platform

Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...
Business Insider

Roblox is leaning into advertising and just made a big hire from Meta to get closer to marketers

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