In a bid to garner more appeal among fashion-conscious, color-reactive buyers, Chevrolet has announced it is adding three limited-edition colors to the Sonic‘s options list this year.

While nobody would question the need for a brand logo or color scheme, audio branding is often neglected. A few brands have focused on their sonic brand and created a strong association with it.

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At the 'Sonic the Hedgehog 3' premiere, director Jeff Fowler describes the disbelief he feels seeing the franchise grow with each film. Plus, he reflects on all the possible stories the 'Sonic ...