In the world of rebrands, changing your name is the easy part. Actually reflecting where you’re going is where it gets tricky. Exell Film’s brand name was clear enough in its intent but didn’t ...

Created in partnership with PUMA, the new home kit seeks to celebrate the club's heritage and its deep connection to the local community.

I’m not entirely sure what my Mum in Spain would think if I were to turn up and ask here what she thought of olive oil in a ...

Harbour’s range of beers has long carried a tidy, restrained aesthetic, but for a Cornish seaside brand, it rarely shouted ...

Launching ahead of Father’s Day, the “Dial Up The Feel Good” campaign explores the subtle ways modern British men express affection and maintain connection. Developed in-house by Harry’s, the campaign ...

Publishing design has long felt like a closed shop to outsiders. Portfolio expectations can seem cryptic. Crucial industry ...

Anyone who looks at the old identibase brand will see the problem that Perfect Storm had to deal with – it was professional, ...

On the outskirts of Knutsford, set across a 157-acre Cheshire estate with origins tracing back to the Domesday Book, The Mere ...

In our interview series, design leaders answer five questions about design, and five questions about leadership. This week, ...

When brands fail to define how they move, platform defaults take over. Motion studio founder Andrew Vucko explains why ...

Design News Tátil’s Diet Coke redesign for The Devil Wears Prada 2 is a lesson in restraint ...

Kiss Branding has delivered a comprehensive rebrand for AutogenAI, taking inspiration from academic publishing to build trust and authority for the scaling AI enterprise platform.