How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
"The Untold Story of How Nike Turned an NBA Fine into Marketing Gold With Michael Jordan: The $7 Million Nike Deal That Adidas Ignored"
In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...
San Diego Wave and Alex Morgan top list of best selling jerseys in NWSL
In the first year that retailer Soccer.com has had all 14 NWSL jerseys available, they’ve seen plenty of demand amid an ...
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UW unveils new Adidas ‘Strategy’ uniforms for UCLA game
The Washington football team will wear a new alternate uniform for Friday’s game against UCLA, the program announced Monday ...
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Texas Tech's Patrick Mahomes threads lead Week 11 college football uniforms
the Red Raiders will debut their new "Mahomes Strategy" uniforms, a nod to Kansas City Chiefs quarterback Patrick Mahomes and his partnership with Adidas. The threads will feature the former Texas ...
2024-25 Nike City Edition uniforms unveiled
The 2024-25 Nike City Edition uniforms are here! Following their debut in the inaugural in-season competition, they are back ...
Philadelphia 76ers Unveil 2024-25 NBA City Edition Uniform, Presented By Crypto.com, Inspired By Spectrum Era
The 76ers unveiled the 2024-25 City Edition uniforms, presented by Crypto.com, on Nov. 14, 2024. Check out this homage to the ...
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Washington Wizards unveil 2024-25 City Edition uniforms
The Washington Wizards unveiled their City Edition look for the 2024-25 season Saturday, nicknamed the "Beyond Boundaries Uniform." Featuring a "hydrogen blue" base, the threads are an extension ...
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