But Lauren Anderson, the Amazon executive overseeing Prime’s game show push, argues there should be no shame in borrowing from the traditional TV playbook. “Increasingly, the line between what is ...

Advertisers negotiate large TV and streaming ad commitments for the coming 12 months in the upfront ad market, which recently ...

Amazon's video ad revenue for the 2024-25 upfront period has exceeded the tech giant's internal target of $1.8 billion, a ...

Amazon has exceeded its goal of attracting $1.8 billion in ad-spending commitments on its video-streaming services for next year, The Information reported on Thursday citing a person with direct ...

Amazon’s decision to introduce ads within its Prime Video streaming service is already paying off for the company. In talks ...

Amazon Fresh introduces new savings programs for Prime members, offering discounts on private brands and updated online tools ...

The Portland, Oregon, area chain is the latest grocer to sign onto the retail giant’s third-party e-commerce offering.

Netflix, YouTube, Amazon and Disney are the Big 4 of streaming platforms, and each have their own advantages, guest columnist ...

Sony PS5 Pro preorders are available now in the UK — and select console models sold-outwithin minutes. Despite a very ...

This year's festival season is expected to see e-commerce sales rise 23 percent from the previous year to reach about Rs 1 ...

The study found that The Legend of Zelda ranks tenth in merchandise popularity, with an average monthly search volume of ...