A new study from Goa Institute of Management questions the effectiveness of user-generated social media content in driving ...

For decades, physicists taught that superconductivity and magnetism could not share the same space. One state should destroy ...

Our thoughts are specified by our knowledge and plans, yet our cognition can also be fast and flexible in handling new ...

MIT researchers tested the “Spatial Computing” theory and found that brain waves organize neurons into flexible, ...

In the past year, two separate experiments in two different materials captured the same confounding scenario: the coexistence ...

"Dark photon" theory says light's interference patterns may emerge from quantum particles, not waves, upending centuries of ...

A major evolutionary theory says most genetic changes don’t really matter, but new evidence suggests that’s not true. Researchers found that helpful mutations happen surprisingly often. The twist is ...

Cheese wasn’t the only dairy that seemed to show a protective effect against the disease. People who consumed 20 grams or ...

A new theory of "dark photons" attempted to explain a centuries-old experiment in a new way this year, in an effort to change ...

When a star gets too close to a black hole, the gravity of the black hole changes what happens next in really big ways. They ...

Study reveals user-generated content has no direct impact on brand engagement. Firm-generated content is key for building trust and loyalty.