The LSU Tigers football team is taking the phrase “eye of a tiger” to a whole new level. The team is bringing a live tiger ...

NEW ORLEANS (WGNO) — LSU Football is on tap. So is a cocktail called The Tiger Smash served at Seawitch on St. Charles in New Orleans. WGNO Good Morning New Orleans features reporter Bill Wood serves ...

BATON ROUGE – Fans at the LSU-Ole Miss game on Saturday night will help light up Tiger Stadium like never before with special LED wristbands that will be worn throughout the game. LSU will ...

The Swoosh first appeared in the same year on a pair of football boots called The Nike, and in 1972 on the first line of Nike footwear produced by Blue Ribbon Sports, the company Knight and Bill ...

Chances are, adults roaming the spaces between the LSU Museum of Natural Science's dioramas began making Mike roar when they were kids. That's as in Mike I, the first live tiger that served as LSU ...

Tiger Woods and Nike confirmed Monday that they're ending their partnership after 27 years, bringing to a close one of the most significant endorsement deals in the history of sports while ...

Few brands have shaped consumer behavior, athletic trends, and marketing strategies as profoundly as Nike has. The history of Nike not only includes its iconic Nike swoosh logo, sponsorship of ...

LSU is celebrating 100 years in Tiger Stadium with some of the school's biggest stars. Among those in attendance for the Saturday night primetime showdown between LSU and Ole Miss included ...

LSU fans are prepared to light it up in Death Valley this weekend to celebrate a century in Tiger Stadium. In the Tigers' primetime showdown against Ole Miss on Saturday night, each fan will ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Nike, one of the most revered sports brands, needs no introduction. The company is known for ...

LSU Tiger Stadium, situated in Baton Rouge, Louisiana, is where the LSU Tigers football team calls home. Back in 1924, it started with just 12,000 seats. But it underwent improvements and ...