Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...

According to recent data, 79% of Indian marketers plan to expand AI usage, yet only 46% feel confident in their teams' ...

As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing services industry, including Omnicom Group (NYSE:OMC) and its peers.

Agencies are shifting away from third-party ad tech; ChatGPT is throwing all kinds of monetization spaghetti at the wall; and ...

CTV investment accelerates as measurement and AI evolve. CTV remains a true lean-back, highly engaged environment, but it’s under-monetized relative to time spent. In 2026, that gap in spend will ...

The Trade Desk stock has fallen sharply this year. But the underlying business still looks like a long-term winner.

LOS ANGELES —Allen Media Group (AMG) has formed a strategic partnership with Infillion to power advanced advertising across ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

APP sheds its gaming roots, sells its Apps segment, and rebuilds around AI-led ad tech, betting MAX and AXON can redefine in-app advertising.

With all core modules fully tested, validated, and operational, Totaligent enters 2026 with a complete, unified platform designed to help businesses identify audiences, execute campaigns, measure ...

Whether you are wondering if Magnite is quietly turning into a value opportunity or if the stock is just treading water until the next catalyst, this breakdown will help you decide whether it deserves ...