JCPenney is doubling down on its reinvention efforts. Fresh off naming Mischief @ No Fixed Address as its new creative agency – an indication of its bold ambitions for modernizing the brand – the ...

Many small- and midsized retailers aren't investing in tech and store improvements, and customers are voting with their feet.

It remains to be seen if merchandise bearing the names of brands like Aeropostale, Eddie Bauer and Nautica, all now aligned ...

Plano’s JCPenney and a retail company called Sparc Group announced a merger to form a new company in the market. The company, ...

The company has tapped Matt Maddox, former CEO of hotel and casino company Wynn Resorts, to lead the company’s global brand ...