President Donald Trump and First Lady Melania Trump both launched meme coins on Monday, but experts say they may not be reliable investments.

President Donald Trump’s goodwill in the cryptocurrency industry has taken a hit after he and his wife launched meme coins — a move critics say looks like an unseemly cash grab that undermines an effort to legitimize digital assets.

Most of the major cryptocurrencies are in the green Friday morning, including Bitcoin and Dogecoin, but Trump's Solana token sits in the red.