American Eagle, Gap, and Lucky Brand's star-studded jeans ads are going viral, sparking controversy or comparisons.

The moment is also freshly off the heels of Sydney Sweeney's controversial denim advertisement for American Eagle, which was ...

Unveiling an updated version of the early 2000s staple Long & Lean jeans, the band performs wearing the latest trends in ...

Global girl group Katseye is stepping into a new spotlight, this time not on stage but in denim. The six-member act, known ...

On August 19, Gap unveiled its fall denim collection by dressing the hit girl group in a series of Y2K-inspired denim for one of their signature dance commercials—which date back to the ‘90s—further ...

Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer ...

Three weeks after the release of her American Eagle denim campaign, which caused some controversy, Sydney Sweeney leaned into ...

Summer 2025 trends don't have a harsh cutoff. For proof, see how Hailey Bieber blends summer and fall pieces into a single ...

Founded in 1903, Round House Jeans is Oklahoma’s oldest manufacturer. Vice President David Antosh, whose family has run the ...

Jean dresses are so good for layering, whether with a long-sleeve top or knee-high boots underneath, or a jacket or vest over ...

DUER, a performance lifestyle brand known for pioneering Performance Denim, will open its first Bay Area shop in Hayes Valley ...

Denim mini-shorts make late summer dressing a breeze, because the beauty lies in the casualness. As someone who can run late ...