The challenge for IIM Ahmedabad is to devise a business plan for Viacom18 Motion Pictures to market Bollywood films globally, increase audience size thereby increasing the revenue earned from ...
Viacom18 has bagged the media rights of BCCI's home international games. The newcomer, which broadcasts live action in the Jio Cinema and Sports 18 television channel, has won both digital as ...
Mumbai, Viacom18 has bagged the BCCI media rights in both TV and digital for the next five years, announced Jay Shah, the BCCI Honorary Secretary. Viacom18 beat competition from Sony Sports ...
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