Winning The Drum Awards for Experiential Activation to Launch a Brand/Product Gold is AMV BBDO and Meta Quest with ‘Old Dog New Tricks’. Here is the award-winning case study.

That’s because the patent describes “electronic devices” which “may be AR glasses and/or a head-mounted device.” This ...

Brelyon’s headset-free virtual displays are turning the field of VR headsets on its head, as the MIT spinoff’s flagship ...

The Meta Quest 3S takes everything we love about our favorite VR headset — including an excellent library of apps and games — ...

The HTC Vive Focus is a virtual reality headset that's made to outpace most others -- but with these specs, is it worth the ...

Samsung has filed a new patent for what appears to be an Augmented Reality (AR) headset. It hints at the design, purpose, and ...

Learn more The Meta Quest 3S is a stand-alone virtual reality headset built for all kinds of users. It raises the bar for what an entry-level VR device can be, offering many of the same features ...

In VR, your presence is embodied by an avatar, which you can often personalize to express your unique style. Unlike physical events where your choices might be constrained by practical factors like ...

A new Samsung XR/VR device is coming according to the manufacturer itself and several patents, and we couldn't be more excited too see what this so-called Apple Vision Pro rival (an XR headset ...