Boohoo has urged shareholders to reject Mike Ashley’s attempts to take control of the fashion brand, claiming the Sports Direct billionaire could have “ulterior motives” in his approach.

Boohoo said its creative redirection includes "a bespoke custom-designed logo" in a new handwriting, alongside "a fresh colour palette of blush and concrete" that "adds a younger take on the brand".

Dan Finley will succeed John Lyttle as CEO of Boohoo Group. The announcement follows Mike Ashley's attempts for the role. On 24 October, Frasers Group wrote to the Boohoo board saying Ashley should be ...

Boohoo Group Plc raised £39.3 million ($49.8 million) in an attempt to help turn around the struggling business, while urging investors to reject billionaire Mike Ashley’s demand to be ...

Mike Ashley’s Frasers Group has hit back after its attempt at a boardroom takeover of Boohoo was snubbed late last week, calling the move an “utter disregard” for shareholders. In a November ...

Frasers Group, the owner of Sports Direct, House of Fraser and Flannels, has written to Boohoo ordering it to sack its chief executive and appoint Frasers founder Mike Ashley instead. Boohoo ...

Frasers Group has demanded the appointment of Mike Ashley as chief executive of Boohoo as it warned over a mounting 'crisis' at the online fashion firm. Sports Direct owner Frasers - which is ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Boohoo has hit back at Mike Ashley’s retail empire over demands to install the sportswear tycoon as chief ...

Frasers Group has demanded a shareholder vote on appointing its founder Mike Ashely as the new chief executive of Boohoo. The retail giant, which is Boohoo's biggest shareholder with a 27 per cent ...

Brand acquisition and global expansion have been part of a “big transition” for the Boohoo Group over the past few years. The next step? A brand “renaissance”. The refresh was announced two weeks ago ...

Boohoo BOO0.07%increase; green up pointing triangle Group is reviewing Frasers’FRAS-3.00%decrease; red down pointing triangle recent requests for appointments to its board and said it remains ...

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