Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

The new EV series will be tailored for the Chinese market, utilising local suppliers and technologies to tap into a growing ...

After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best ...

Badges and logos are supposed to be simple symbols or graphics that are meant to represent something else, and in the ...

Audi introduces a new electric vehicle brand in China, ditching its iconic four-ring logo to target younger buyers.

Audi, a popular German car brand on Thursday unveiled a new electric vehicle brand in China whose cars will go by just the name ‘AUDI’ and not its signature four-ring logo. The move is aimed at ...

AUDI, the offspring brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi ...

In order to combat slowing sales, German automotive giant Audi has formed a sister brand that will be tailored for and built ...

Audi launches new EV sub-brand in China and switches from the four-ring logo to the 'AUDI' lettering written in capital ...

The logos that represent car brands and models often act as a proxy for an otherwise ever-evolving and amorphous concept, so ...