You can spot a Porsche a long way off thanks to its shiny emblem, with a leaping horse, antlers and bars of black and red.

A brand's logo represents the brand’s identity, values, and history. These symbols often carry with them a much bigger story, ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

In 1994, 22-year-old Christian von Koenigsegg started a company with little more than a dream of building the world's ...

Every car brand has a distinctive logo, even the luxury ones ... But when he left that company and started a second car maker in 1910 he couldn’t use his own surname. So he had Horch translated ...

Shares of Tesla soared Wednesday as investors bet that the electric vehicle maker and its CEO Elon Musk will benefit from ...

Audi launches new EV sub-brand in China and switches from the four-ring logo to the 'AUDI' lettering written in capital ...

Reesa Tessa's TikTok series "Who TF Did I Marry" was a viral success, making her famous overnight. It is now being developed ...

Volvo Car AB (VLVOF), a Swedish car maker, reported Monday that its global sales grew 3 percent in the month of October to 61,686 ...

We unravel the story of a vintage luxury collectable suitcase from Louis Vuitton commissioned by Ettore Bugatti.

The rental cars have temporary light bars on the roof and magnetic MPD emblems on the side. Well, MPD has rented cars in the past for official use. This is the first time they have ever equipped ...