In today's fast-paced world, fashion has become a disposable commodity. The rise of "fast fashion" has transformed the way we ...

Here at Who What Wear, we're always documenting celebrity style and the trends driven by Generation Z, so why not combine ...

Street stylers have a knack for anticipating trends, don’t they? The 2025 resort collections are just now arriving in stores, ...

In those shows, multimillionaires and billionaires adopt this style of “quiet luxury,” defined by Vogue as “a look that will ...

An environmentally conscious attitude and yet addicted to fast fashion: is that possible? And what do we know about it?

Discover the most popular TikTok products for shoppers and retailers. Learn about how to sell products on TikTok.

Birkenstock has embodied a lifestyle beyond a shoe valuing environmental consciousness and individuality. However, with new fashion trends coming and going, is the Birkenstock brand here to stay?

These trends can help your fashion eCommerce strategy so you can stand out from the crowd in an overcrowded market.

With how dependent we have become on technology, it’s not surprising at all that these two industries are so interconnected in this day and age. Every facet of the industry, from the creation of ...

By collaborating with 15,000 influencers across various tiers, Myntra FWD's campaign garnered over 60 million views. Here's a ...

The Congressional Slow Fashion Caucus is encouraging the U.S. Department of Agriculture to support sustainable fibers.

Shein, which sells budget clothing to a global customer base, was praised by state media for its contribution to industry ...