In today’s world, people are more aware of the importance of taking care of their skin. With so many different skincare products available, it can be ...

“Blush had a real moment in 2025, with lots of cool girls in Korea wearing blush high up on their cheeks, right below their ...

Roblox launch brings real-world makeup precision with advanced avatar models to a community-led, co-created experience that empowers self-expression. e.l.f. Beauty (NYSE: ELF), the bold disruptor with ...

Roblox launch brings real-world makeup precision with advanced avatar models to a community-led, co-created experience that empowers self-expression. OAKLAND, Calif., December 18, 2025--(BUSINESS WIRE ...

K-Beauty might have flipped the world of skin care on its head, but the best Korean makeup is where the innovation really goes to show. Think sheer, skinlike finishes with a whisper of natural-looking ...

*If you click on a link in this article we will earn affiliate revenue IF you’re struggling to find the perfect present for the beauty fan in your life, a Korean skincare gift set may be the answer. K ...

After years of running the Forbes Vetted beauty section and testing more moisturizers than I can count, I’ve developed a discerning eye for formulas that actually deliver. As a Korean American, I’ve ...

Ulta's Cyber Monday sale features savings of up to 40% on popular Korean beauty products. The sale includes deals on viral brands such as CosRx, TIRTIR, and Medicube. Additional offers include a ...

Korean makeup follows a different approach compared to its Western counterpart, favoring soft, buildable color and a naturally radiant finish. Products are designed to create sheer washes of color ...

In the last decade or so, Korean beauty – also known as K-beauty – has evolved from dinner party conversation among beauty insiders to a worldwide phenomenon, transforming Western beauty practices ...