For many founders, branding starts with something visible: choosing colors, sketching a logo or buying a website template.

Photo by Matthew Jonas/MediaNews Group/Boulder Daily Camera via Getty Images Deion Sanders Confronts Daughter Deiondra Over Viral Jacquees Drama Inside the tense family sit-down where Coach Prime ...

A Nebraska designer is suing Colorado football coach Deion Sanders for allegedly not being compensated for brand logos he created. The lawsuit claims Alan Tipp designed the P21ME and TRUTH logos for ...

UPDATE (AUG. 5): Allen Peters addressed his brief interaction with A$AP Rocky regarding a potential collaboration. In an Instagram video shared on Wednesday (Aug. 5 ...

A$AP Rocky never even got to the logo stage. Instead, a simple direct message turned into a public debate about trust, professionalism and whether clout is worth more ...

In addition to his client work, Peters is a best-selling author. His book Logos That Last is about logo creation, branding principles, and the design process. His work has been recognized by ...

Redesigning a logo sounds like a huge task. What exactly did the NBA ask for? There was very little directive about what the NBA wanted to see, which can be good or bad, because a designer really ...

What are you wearing? If it’s golf apparel, there’s a decent chance it has a logo on it. A course crest on the chest. A name stitched on the sleeve. A quiet signal to anyone who knows how to read it.

SALT LAKE CITY — In a moment inside the Salt Lake City International Airport last week, a crowd gathered to witness the unveiling of the Utah 2034 Olympic and Paralympic branding and logo. Cheers ...

Just because the Mariners did not make the World Series doesn’t mean the Seattle area isn’t being represented. Kelly Hume, a graphic designer of 40 years, lives on Bainbridge Island and designed this ...