Breaking down all of college basketball's major NIL deals with sneaker brands for the 2024-25 NCAA Basketball season.

When he takes the field Saturday, he’ll become the first person of Polynesian descent to start a game at quarterback for USC.

Expanding upon last season’s HemisFair origin storyline, the 2024-25 NBA City Edition theme highlights San Antonio’s ...

Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...

UCLA athletic director Martin Jarmond has had his contract renewed through 2029. The university announced the extension on ...

Despite some criticism from UCLA fans over football coaching the past few years, athletic director Martin Jarmond's contract ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Minnesota Lynx rookie and Indigenous WNBA player Alissa Pili is the face of this season's Nike N7 Collection celebrating ...

Late Sub host Claire Watkins talks NCAA basketball's season start before diving into this weekend's 2024 NWSL Playoffs ...

Nike has completed a clean sweep of the top three selections of the 2024 NBA Draft. Houston Rockets rookie and third overall ...

According to Nice Kicks, Nike sent Vanessa an apparel package inspired by Kobe with an 8-in-24 logo as well as the quote, “Job finished”: Nike sent Vanessa Bryant a special Kobe-inspired ...

18 of the nation’s top 25 teams (AP) are in action today. See below for the full schedule of games for the top-ranked teams with additional information on start times and how to watch. Don’t miss ...