Forbes contributors publish independent expert analyses and insights. Pooja Shah is a journalist who covers fashion, beauty and wellness. Preppy is back—and this time, it means business. Few brands ...

Creating custom outfits in "Roblox" has become one of the most popular ways for young creators to express themselves and even earn Robux. Whether you enjoy fashion, want to design your own style, or ...

In a logical conclusion of our brainrot times, the preppy clothing retailer Vineyard Vines recently released a children’s T-shirt printed with its whale logo and the adolescent meme phrase “6-7,” ...

Every so often, a fashion show triggers a zeitgeist shift. More than any breathless praise or armchair analysis, it is a gut feeling that these clothes are going to change the way we dress. While ...

When did we start wearing mountain gear to the grocery store? That’s one of the driving questions in “Gear,” a new seven-part miniseries from the podcast Articles of Interest that gets to the origins ...

In October 1980, Lisa Birnbach—along with Jonathan Roberts, Carol McD. Wallace, and Mason Wiley—released The Official Preppy Handbook, a satirical guide that, to this day, is considered a bible in all ...

Us Weekly has affiliate partnerships. We receive compensation when you click on a link and make a purchase. Learn more! There’s nothing like summer-to-fall season in Charleston. Preppy gets a ...

With summer coming to an end and the kids heading back-to-school, celebrity stylist Tiffany Reid joins TODAY to share trending looks for kids this fall including a twist on the preppy style, denim on ...

Zendaya and the ‘Tenniscore’ trend took hold last year following the release of the film Challengers, but fashion types assumed the look would be game, set and match by autumn. Little did they know: ...

Today is meant to be a very special day for a certain game. That’s because today is the start of Roblox’s The Hatch event. This is a special egg hunt that will send you all over the in-game universe ...

The Neptune Festival will be “celebrating the beach life” with its newest preppy partner — Vineyard Vines. The popular, coastal-inspired brand is known for its fun, bright designs that feature ...