In a recent conversation with BrandWagon Online, Shantiswarup Panda, CEO, Indriya, discusses how the brand is positioning ...

Rather than waiting for customers to reach out, agentic marketing can anticipate needs and proactively engage customers at ...

“But, traditional status is still super important,” he added. “Premium branded goods hold just as much currency as they have ...

Walmart's transformation from big box retailer to a destination for influencer-founded brands is winning over Gen Alpha shoppers — and their millennial parents' wallets.

A retail store in its finished form involves many decisions: what products should be sold, how the space being leased should ...

With the speed involved in the digital world today, marketers have to come out with interesting content within time and ...

We may receive compensation when you click on links to products we review. Please view our affiliate disclosure. Artificial intelligence (AI) tools are revolutionizing nearly every sector, including ...

Traditional Chinese Medicine (TCM) is a holistic approach to treating a person’s mental and physical health problems. It developed thousands of years ago, and its core practices have changed little ...

They've counted down the days and tallied up the miles to get here, and now it's time to spend, spend, spend as Taylor Swift fans line up to buy Eras Tour merchandise near the Caesars Superdome.

Marketing professionals are facing a tumultuous and changing job market. Most marketers, 68%, feel that it is more challenging to get a job in the field now compared to five years ago, while only 7% ...

The options for gifts are vast, ranging from traditional sweets to crockery to chocolates. The survey revealed that a substantial Rs 1.2 lakh crore has already been spent between September and ...