Asked where he sees LIV in 10 years, he says he sees food, music and arts festivals anchored by golf stars over three days.

Only days ago, leading PGA Tour player Rory McIlroy said that a deal to reunify golf did not feel any closer. Read more at ...

LIV Golf, the professional men’s golf tour backed by Saudi Arabia, wants the game to be more like Formula 1 with well-heeled ...

LIV Golf CEO Scott O'Neil says the series has a bright future - Copyright AFP Brenton Edwards LIV Golf CEO Scott O'Neil says the series has a bright future ...

American sports executive took the reins from Greg Norman in January LIV Golf CEO Scott O'Neil attends a media event announcing Adelaide securing the tournament until 2031, during the final day of ...

Hong Kong (AFP) – The new CEO of LIV told AFP the world of golf will eventually "open up again" and the Saudi-bankrolled league has an important role in growing the game around the world.

American sports executive Scott O'Neil, who has in the past run NBA and NHL teams, took the reins from Greg Norman in January. The period since has seen a flurry of meetings between the PGA Tour ...