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WEBUS food brand Lamb Weston enlists agencies for UK launch. Lamb Weston, one of the world’s biggest producers of frozen french fries, waffle fries and other potato products, has hired two Manchester-based agencies to lead its multi-channel UK retail launch.
Features - Campaign US
WEBFebruary 20, 2024 by Alyona Uvarova The Information. Campaign US kicks off a video series exploring the implications of generative AI for creatives, strategists and data analysts in advertising and marketing. Watch more Videos. In-depth features exploring the U.S. and global advertising industry, from Campaign US.
Advertising news and opinion from international thought leaders ...
WEB4 days ago · GroupM links with Disney, YouTube, Roku and NBCUniversal to standardise streaming ads. The Ad Innovation Accelerator will aim to evolve the traditional 30-second ad spot with enhanced “brand-to-viewer connections” and …
Read the latest advertising brand news | Campaign US
WEBChime challenges two-week pay cycle in largest brand campaign to-date. August 30, 2024 by Eric Berger The Information. On Labor Day, the mobile banking firm is promoting a product that allows customers to access up to $500 of their paycheck prior to payday.
Latest US and international work and advertising campaigns
WEBJul 12, 2023 · Tinder gives singles hope that their idiosyncrasies are 'for someone'. December 07, 2021. The spot, created by Mischief @ No Fixed Address, acknowledges that 'You're Not For Everyone.'. Campaign's The Work showcases the latest US & international advertising campaigns covering TV, outdoor, press, radio & cinema ads.
Events - campaignlive.com
WEBCampaign Convene: Marketing Evolved. February 1, 2025. Campaign US will host its annual flagship conference, Convene, for the second time in February 2025 in New York City. This year’s theme, Marketing Evolved, covers a broad range of challenges marketers must contend with in the age of AI, social media and online fandom. Learn more here.
Read the latest advertising industry news | Campaign US
WEBU.S. ad market expected to reach $397 billion in 2024 — but brace for a slowdown. September 04, 2024 by Michelle Castillo The Information. Madison & Wall’s latest ad spend forecast predicts a period of rapid ad spend growth coming to an end this year.
Advertising news and opinion from international thought leaders ...
WEBA women-dominated Olympics is fuelling optimism in increased brand endorsements for women's sport. Campaign explores why marketers who have the foresight to invest in female athletes now will reap the biggest rewards.
Campaign for Creativity | Campaign US
WEBProfit vs purpose: advertising’s global balancing act. In the first part of a three-part series, Campaign's editors from around the world come together to examine the biggest themes facing global advertising.
Campaign Chemistry Podcast
WEBWhen brands, agencies and media owners get into a room together, there’s an undeniable chemistry that makes creativity tick. On Campaign Chemistry, a podcast from Campaign US, we pick the brains of creative alchemists, business wizards and marketing geniuses behind the world’s greatest brands.
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